Press and creators

Nomback builds independent restaurants their own ordering and rewards app, so their regulars stop ordering through DoorDash. If you're writing, filming or podcasting about it, everything you need is here. Use any of it, no need to ask.

Nombackthe short version
What it is
A restaurant's own ordering app and website, with its name and logo in the App Store
Price
$99 a month and $399 setup for the app. Website plans from $79 a month
Commission
None. The restaurant keeps every order
Live now
Anthony's Pizzeria, Allentown PA, on the App Store as Anthony's Pizzeria Rewards
Built with
Claude Code, Supabase and Cloudflare, by one founder in Pennsylvania
Try it
Type any restaurant's name and it builds their app on the spot
What DoorDash takes per delivery order15 to 30%

The story

Delivery apps charge restaurants 15, 25 or 30% on every delivery order and 6% on pickup (DoorDash pricing). A lot of those orders come from regulars, people who already know the place and would order direct if there were an easy way to.

Nomback gives the restaurant that easy way: its own app for pickup ordering, a stamp card, push deals and a membership club. Restaurants keep DoorDash for new customers. A card in every delivery bag points regulars to the app for next time.

The whole thing was built by one person with Claude Code. The demo on the homepage builds any restaurant's app while you watch, and switching to Owner lets you change a price or post a deal and see it update on the customer side.

Screenshots

Taken from the live demo with an example restaurant. Free to use, credit "Nomback" if you can.

The customer side of a restaurant's Nomback app: today's special, a stamp card and one-tap reorder
The customer app. Download
The owner dashboard in the app, with sales, live orders and tabs for menu, deals and customers
The owner's side of the same app, with example numbers. Download
The restaurant's ordering website with pickup ordering, app store buttons and a menu
The restaurant's website. Download
The website dashboard where an owner posts a banner, marks the store closed and edits menu prices
The website dashboard, where an owner changes prices or posts a banner. Download

What's live and what isn't

Some coverage has gotten this wrong, so here it is plainly.

Live today

  • Pickup ordering in the restaurant's own app
  • Stamp card, push deals and memberships
  • Delivery with the restaurant's own drivers
  • Owner dashboard for the app and website

Not live yet

  • DoorDash Drive delivery. Being built in
  • Clover POS connection. Rolling out
  • More restaurants. One is live today

Card payments go through the restaurant's own Stripe account at Stripe's normal rate. Nomback never takes a cut of orders.

Coverage so far

The Next New Thing, the AI podcast from Andrew and Corey Ganim, covered it on October 30, 2026, starting at 18:48.

Latent Space AI News picked up the original Reddit post on October 24, 2026.

Angles that work

One person built a restaurant app business with Claude Code

The build itself: what an AI coding tool can ship for a real small business, and the demo that builds an app from a restaurant's name.

Restaurants pay delivery apps for customers they already have

The economics: why a regular ordering through DoorDash costs the restaurant up to 30%, and what a direct app changes.

Locals get paid to sign up their favorite spots

The partner program pays up to $300 for each restaurant someone introduces once it goes live.

Contact

Email hello@nomback.com for interviews, numbers or a walkthrough of the demo. A person reads it, usually the same day.

Own a restaurant? See your own app in the 10 second demo.