Get your regulars off DoorDash and onto your own app

Your own iPhone and Android app with your name on it and no commission on orders. Add a website that orders through it, too.

The demo on the rightbelow is live. Type your restaurant's name and it turns into yours. Tap around like a customer, then send a deal as the owner.

Live demo, tap anything. Try it: tap Order now

9:41
LLuigi's Pizza
Since 1987
OPEN
Today's special
$5 Slice Monday
2 big cheese slices + soda
Your stamp card
3
3 more to a free slice
Buy 6, get one free.
  1. Order
  2. Pay
  3. Spin
  4. Send a deal
  5. Website

App: $99 a month and $399 setup. App and website: $129 a month. No contract. See every cost

Anthony's Pizzeria bag insert card: free slice when you get the app, with App Store and Google Play QR codes Anthony's Pizzeria app home screen with today's special and a stamp card

A real one, live right now

Anthony's Pizzeria in Allentown, PA is in the App Store under its own name. A card with the QR goes in every DoorDash bag, so the people who already order weekly move over to the app. See it in the App Store

Your name and logo in the App Store and on their home screen. Nomback isn't on it anywhere.
Orders come straight to you, on your Clover, a tablet or your kitchen printer. Pickup, or delivery with your own drivers.
Card payments run through Stripe into your own account. Nothing comes out per order.
Monthly memberships like Anthony's Slice Club, billed through Stripe every month.
A stamp card and push deals. Anthony's gives a free pizza at 5 stamps, and a deal goes out on the slow Tuesday.
Bag insert cards with your QR for every DoorDash, Uber Eats and Grubhub bag.

Already have a website you like? One line adds the order button.

What you keep on each order

Set your order size, your DoorDash plan and how many orders a week come from regulars. The receipts update as you go.

Your DoorDash plan
Through DoorDash Plus plan
Food$40.00
Commission, 25%−$10.00
You keep$30.00
Through your own app Nomback
Food$40.00
Card fee, 2.9% + 30¢−$1.46
Commission$0.00
You keep$38.54

$8.54 more
on every order

$7,694 a year back in your pocket at 20 regular orders a week, after the $99 a month. The first year is $7,171 after the $399 setup and $124 for Apple and Google.

DoorDash charges 15%, 25% or 30% depending on the plan, with card processing included. Most places keep DoorDash for new customers and move their regulars. Where these numbers come from

Turn regulars into monthly members

Your app can sell memberships, billed every month through Stripe into your account. That's money in on the 1st whether it's a busy month or a dead one, and a member who already paid has a reason to come in.

Anthony's runs three, built around slices and wings because they cost the least to make:

$499.50 a month, $5,994 a year before a single order, and before card fees.

You set your own plans and prices. Signups, billing and redeeming at the counter all run through the app. How other restaurants price theirs

Anthony's Pizza Club screen in his app: The Famiglia at $24.99 a month with 2 large pizzas and 12 wings
The Pizza Club screen in Anthony's app

Pricing, with every cost on it

App

$99a month
$399
Your iPhone and Android app with ordering, memberships, stamp card, push deals and bag cards.
$99
$25
2.9% + 30¢
$0

Website

$79a month
$149
A fast site with your menu, hours, map, call and directions buttons. We make every change. Online ordering on the site comes with the app plan.
Not needed
Not needed
Not needed
$0

App + Website

$129a month
$399
Both. The site's order button opens your app. Website setup included.
$99
$25
2.9% + 30¢
$0

How it goes. Want to see yours first? Ask for a free preview and we send a mockup of your app in a couple of days, no card. When you're ready, fill out the 5 minute form. Pay the setup by a secure link we email you. Your preview link comes in 5 to 7 business days, we change anything you don't like, and nothing goes live until you approve it. It's usually in the App Store in about two weeks.

No contract. Cancel any month. The store accounts are in your name, so the app stays yours. For comparison, ChowNow starts at $229 a month plus 2.95% + 29¢ per order, and Owner.com is $249 a month plus 5% per order. Sources

Questions owners ask

Do I have to get off DoorDash?

No. Most places keep DoorDash for new customers and move their regulars to their own app, since those are the people who already know you.

Will my customers really download another app?

Not all of them, and they don't need to. It's built for your regulars, the people who already order every week. A free item on their first app order, a stamp card, and a QR in every bag and on the counter is what gets them to switch.

How do customers find the app?

A QR code on the counter and on every box, a link on your Google listing, and bag insert cards in your delivery orders. You get the QR and the cards from us.

Do you do delivery?

We don't provide drivers. The app handles pickup, and delivery too if you have your own drivers.

Will it look like my place or like a template?

Your place. The app icon is your logo, the colors are yours, and it's listed under your restaurant's name with your photos and menu.

Is it on Android too?

Yes, every restaurant gets both. Google's review usually takes longer than Apple's, so Android can go live a little after iPhone.

Something else? Email hello@nomback.com and you get the person who builds the apps.